Page 31 - Wealth of Experience - Selling a Business 2019
P. 31

CASE STUDY – DONNA COPE








        A HIGH PRESSURE

        ENVIRONMENT





        The sale process was a              The due diligence was extremely
        time where we had to                thorough. There were a number of
        knuckle down and focus,             areas we had to address and issues
                                            to resolve. We were really grilled on
        getting everything in order         everything during the process. We
        - accounts, finances,               even had to seek legal counsel on a
        you name it! As Finance             particular issue that was raised.
        Director, there was a lot           What would I do differently? Sort out
        of responsibility with me           the issues that I knew would come up
        to ensure we were ship              in due diligence before the process
        shape. Working until 4am            began. Had
        to come in and do it again          we had been aware that we were
        the next day was draining.          going to sell in a few year’s time we
                                            definitely would have made different
        In earlier years we were regularly   business decisions. Planning is key to
        approached by the big players in our   the whole process. We should have
        sector, looking to acquire us. For the   had selling at the back of our mind for
        most part we weren’t interested in   years before.
        selling to them. That all changed when
        we were approached by a private
        equity firm.                          “Planning is key to

        During the sale, everything becomes   the whole process.
        increasingly important, tight deadlines   We should have had
        can lead to a few stressful situations.   selling at the back of
        Relationships change and can be       our mind for years.”
        put under pressure. From a personal
        point of view, however, it was a great
        opportunity - when times are hard you
        really grow.
                                            That said, if I was going to give
        When you’re doing the due diligence   sellers one piece of advice I’d say
        and going through the sales process,   be prepared to work hard and try to
        sometimes people can lose touch with   do it all with as positive a frame of
        reality and get too focussed on the   mind as you can muster. It’s a time of
        overall outcome.                    excitement as well as hard graft.

















                                                                                                              31
   26   27   28   29   30   31   32   33   34   35   36